Splash signs Bollywood star Esha Gupta as Brand Ambassador

Bangalore, July 21st 2014 – Splash Fashions, Middle East’s largest high-street retailer & part of the Landmark Group, has announc...

Bangalore, July 21st 2014 – Splash Fashions, Middle East’s largest high-street retailer & part of the Landmark Group, has announced that it has signed Bollywood actress and fashion icon, Esha Gupta as its new Brand Ambassador for the Indian sub-continent. Known for her impeccable dressing sense and immense popularity amongst the fashionable & discerning Indian youth, Esha will be the face of the brand going forward and will be featured in a new brand campaign scheduled to rollout in the fall of 2014 across outdoors, print, digital and in-store communication.

Commenting on the association, Raza Beig, CEO, Splash & ICONIC said, "Globally, Splash enjoys an unparallel reputation for offering the latest fashion to the customers at affordable prices. Our growth in India has been phenomenal as we rapidly continue to gain acceptance amongst the fashion-conscious Indian customers looking for the latest and in-trend fashion choices. With one of the most well dressed Indian actresses, Esha Gupta as our brand ambassador, we hope to further widen our appeal amongst our target audience. This raven haired beauty will be instrumental in highlighting product and the fashion relationship between her and the brand. Known for her stunning looks and a sense of style that puts her in the 'Best Dressed' lists every year, she is an obvious choice to represent Splash in India."

“We are excited to announce Esha as the Brand Ambassador for Splash in India," said Kalyan Kumar, COO, Splash Fashions India Pvt. Ltd. “An actor of immense potential & beauty, Esha is known for her  keen sense of fashion & represents today’s fashion conscious woman. A fashion icon, Esha perfectly embodies the youthful and vibrant spirit of Splash thus making her the best fit for the brand.”

Speaking on the association Esha Gupta said "I am elated to be the face of Splash! They are an iconic brand, known internationally & in India for offering the latest global fashion trends. I feel their collections are quite reflective of my fashion sensibilities. Splash has been quite instrumental in transforming the fashion scene in India since its launch and I look forward to adding impetus to their efforts.”

With an eye for the latest global trends and reflecting an everyday attitude, Splash looks forward to enhancing its extensive appeal among the youth, through its association with this dazzling star. As the brand ambassador for Splash in India, Esha will help launch their Autumn Winter 2014 collection, appearing in the brands’ print advertising, public relations efforts and online properties. The campaign will kick-off, in the fall of 2014.

About Splash:

Headquartered in Dubai, Splash is Middle East’s largest fashion retailer and part of the Landmark Group, one of the biggest retail conglomerates in the Middle East, India, Pakistan, Sri lanka and Africa. Founded in 1993 as a single brand store in Sharjah, Splash has grown to over 200 stores and 50 brand stores across 13 countries.

Scaling new heights, Splash has taken a step forward into the world of fashion by realigning its product offering to meet the ever-changing lifestyle demands of its customer and re-instating their trust in the brand.  Showcasing popular collections for men, women and teens, Splash has revamped its existing product portfolio and introduced a uni-brand concept across its stores providing a comfortable and easy shopping environment. Alongside, Splash also houses a gamut of international brands under its portfolio like ELLE, Jack & Jones, Vero Moda, Being Human, US Polo, LP and Bossini among others.

As a brand Splash believes in constantly being a trend-setter in the region and has successfully created some of the biggest and most popular brand properties/events which have now become part of the social calendar of the Region. With constant revamping of the marketing portfolio, newer forms of communication are added and channelled to keep the consumer involved. The Splash Calendar and Splash Fashion Shows are by far the most popular annual and bi-annual events in the brand’s portfolio of events.

For more details visit Splash’s website www.splashfashions.com  

You Might Also Like


Search This Blog

About Me

About Me
Award winning travel blogger at Ankionthemove talks about comfortable, affordable, stylish clothes / make up / accessories / footwear that makes your travel light n easy! Styleonthemove is all about being real with brands that make it all happen............

Flickr Images

Featured On

Featured On